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The Making of 'Soselina'

5/6/2023

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So, here's my design news!  As many of you know, I create surface designs for a variety of products and this year, I decided to focus on getting my wrapping paper started.  This was no easy task; I can tell you.  I guess the most difficult, was deciding on whether to print in Australia, or print overseas.  I wanted to keep a handle on my work, save funds, and make sure I could do a colour-check of my designs.  This was really important.  I know, I'm pretty picky - but perfectionism is hard to turn off.  When I went through this process last time, it just wasn't possible and definitely not as feasible, as one might expect.  This year, feasibility was better.  So, I gave it a shot, printed in Australia and was very happy with the quality results.

So, why didn't I print overseas?  Well, there were other issues I was also concerned about. Piracy of artworks, huge freight charges, lengthy time restraints, not being able to explain exactly what I wanted, and not to being able to check it quickly, really bugged me. Then I thought, if I print here initially, whileI'm small, even if the costs are a little higher, I retain safety over my work.  Of course, there is no substitute for safety and if this line is to be a homegrown hit, then one is forced to bite the bullet and wear the difference in costs.  I don't think it would be so concerning, if we actually had a budget and funding.  But that's a whole other issue.  As you know, much of what I create is done on the smell of an oily rag.  I don't know how I do it sometimes. All I can say is, " I sure hope we get funding New Year!"

Either way, we are finally moving forward. The line is taking shape, which makes me extremely happy.  So, without further ado, below is a quick video (as promised) to show you part of the process. 
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It's a wrap!

10/12/2020

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A lot of action has taken place at Sketa Oz Design this year.  With the newly joined force of Milton and King for wallpaper, we also would like to announce the Xmas wrapping paper, giftbags and wine bags for the designer line.  We are still in the early stages of PR, but if you want a slice of the action and support my venture with Sketa Oz Design, place and order for Xmas. 

Product will be ready for Xmas (at the printer, presently - they should be done in a day or so - hold off wrapping), so that you can wrap and package to your hearts' content.

Xmas Wrapping paper

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Giftbags

Like all my paper goods, the wine and giftbags are handcrafted.  The medium-sized bag ends up 11.5" x 9" once complete and finished with black satin handles.  The line follows the traditional Asian feel of design, which all my products encompass and look awesome in use. 

I'm still waiting for my goods to finish printing and yes - all totally printed and hand manufactured in Australia!  I have printed only a small Xmas bundle to see how it all works, but Sketa Oz Design is beginning to flourish. I will expanded the printing of products as needed.
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Winebags

Winebags are again, handcrafted - finished with black, satin handles and when complete measure 11" x  4", just the right size for your Xmas bottle of plonk.  
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Given the line is newly released for Xmas, I am yet to set up sales pages for these; they are coming. (Gosh, I have so many things to do!!!)  Let me know if you are keen to purchase.  You can load your requests at [email protected]
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Sketa Oz Designs taking shape

22/12/2019

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Photo: Sketa Oz Images
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Photo: Sketa Oz Images
Designing takes just forever!  The actual drawing up of designs - that is the easy part.  Inking, laying out the work in a fashion that will service a utilitarian product - that is a whole different ballgame.  I love the process, but it is time-consuming and before one knows it, a year maybe more has passed, just because it is hard not to want to get it just right.  Well, maybe that is the perfectionist trait in me talking.
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Photo: Sketa Oz Images
So this is where my designing takes place.  On a boring, old piece of any old scrap of paper.  Anything I can grab, just to get my ideas down, before they morph into something else.
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Photo: Sketa Oz Images
There are days, like when I plan a particular colour within the design and it goes haywire!  In this case, I planned to use only the colours within my logo, so that the entire design range has good continuity. Then, the printer decides to have a spack-attack and gives me an entirely different colour.  This doesn't happen too often - thank goodness, but when it does, one is often placed in a predicament because the mistake - looks just great!

Then, I have to decide whether it is worth changing my entire range for the umpteen, hundredth time. 

​To the right of this planned emerald colour palette, my printer spat out this beautiful blue, inclusive of blue line art and not black and white. 
 
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Photo: Sketa Oz Images
I usually spend hours and lots of sleepless nights, exacting the ink process, within my design template.  There are times, when I have to change the template entirely, just to fit the design and that will mean going back to the InDesign layout and tweaking the measurements for hours on end.
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Photo: Sketa Oz Images
Can you see what I mean?  It is really different.  I mean really different - but nice!

This all happened because I printed the piece on poster format - I had to test a new paper that was not big enough to take the entire design.  So, me being a diligent person as I am, I printed out the entire design in six parts, then stuck the design together, so I had an idea of what the design might look like.  My home printer will only output to A3 size and anything bigger than that requires me to be a bit ingenious, in finding a resolution. 

So, long story short - I love the blue!  And I am left wondering whether or not I should include this colour in the design collection, also.  What say you?
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Something different?

3/1/2019

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Photo: Sketa Oz Images
Much of the designing that goes ahead for Sketa Oz Design takes months of preparation, considering and lots of layout.  No we haven't yet begun on the 2019 line as the we are yet to complete our plans on expanding on what we commenced for the 2018 collection.  

We were hoping the line would take hold really quickly and that we'd be able to service the entire next portion of the SO line.  Unfortunately this did not occur, so it is back to the drawing board so to speak - to find ways and means of producing our products at a price and quality that is functional.  Here's hoping 2019 comes through for SO Design.
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Photo: Sketa Oz Images
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Photo: Sketa Oz Images
As you know are card collection is already up and running, as is the designing and crafting of pens.  We are yet to move a lot of our stock, but the New Year is here and it's time to catch up on lost time.  The designing of bags and gift paper is complete, and we are keen to attract wholesale orders to move our products in through gift stores.  How did you wrap your gifts this year?  

So stay on board.  Keep watching as we post the new items and pics.  You can place both wholesale and retail orders via SO Store .  You can peruse the entire line to date at the Sketa Oz Collection
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The SO Collection

1/11/2018

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Photo: Sketa Oz Images
If you haven't seen the Sketa Oz Collection of designer occasion cards and pens, now is the time to check them out.  Especially, with the festive season just around the corner.  If you are in to collecting pens or have someone in mind for unique gifts, I have designed six colourful pens that you will admire and enjoying using.  
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Photo: Sketa Oz Images
Matching the pens in this designer line are two, different sets of six cards.  One is in mauve and the other in burgundy.  Both sets are drawn by me in black ink and watercolour.  Each of the six cards have their own couple of words on the front, but the interior is left blank for you to write your own special thoughts.
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Photo: Sketa Oz Images
I hope you will take the time to consider the Sketa Oz Collection for your gifting this festive season.  If you have already made up your mind, pop over to the SO Store to make your selection and I will send them out before things get too busy.  ​https://www.sketaoz.com/store/c1/SOS
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Stage 2 of the Sketa Oz Collection

5/8/2017

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Last week, stage two of the Sketa Oz Designer Collection, pre-launched.  A distinct, elegant set of six designer pens avail themselves for your daily or gift-time use.  Burgundy, gold, emerald green, sapphire blue, dusty pink and lavender make up the 2017 line, which complements the designer card collection that launched in June, this year.
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Sketa Oz Design Releases the SO Collection

3/5/2017

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Photo: Sketa Oz Images
So happy to announce the official launch of our much awaited: Sketa Oz Collection.  

Monday the 1st of May, 2017 was our newly scheduled date - given we've had funding and print house hick-ups to put us way behind our original launch date: 14th of April, 2016.
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Photo: Sketa Oz Images

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Grab your colour pencils!

22/4/2016

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Photo: Sketa Oz Images

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  • Hello!
  • Sketa Oz News
    • WATCH - Sketa Oz Clips
    • READ - Sketa Oz News
  • What we do
    • SKETA OZ DESIGN >
      • About Our Collections
      • The Collection
    • ELK PUBLISHING
    • PHILANTHROPY
  • SELINA
  • Shop SOS
  • EXPLORE SKETA OZ
    • About Sketa Oz
    • Opportunities
    • ONE WORLD
    • MEDIA CENTRE